Happy Monday followers, here’s 4 articles that jumped out of the news feed for me today.
1) TED in Melbourne
Do you love TED? Do you love talking to people who love TED? Did you know there’s a TEDx group in Melbourne? (x = independently organised TED event) and they have planned a little social gathering on March 14th at the Deck?
Register here and start spreading your ideas. Tickets are $35 and rumour has it there’s free wine/beer and nibbles.
2) Size does matter it seems…
Who knew the size of a newspaper could cause such a kerfuffle? The Age and Sun Morning Herald have gone compact for their week day editions. This is a move The Times made a mere 9 years ago, so hardly ground-breaking. Yet it didn’t stop all news networks covering the story, the subject trending on Twitter all morning and for my local barista to choose this topic for his Monday morning rant. Perhaps The Age were right to schedule a live Q&A with the editor-in-chief at lunchtime, it seems people are passionate about this.
Or maybe it’s just a slow news day. Compact does not = tabloid but maybe it’s the new ‘Women’s Perspective’ section that’s got everyone’s knickers in a twist?
3) English National Ballet shake like they are in Harlem
Timelines across the world have been ‘treated’ to the dance craze, Harlem Shuffle. Fulham FC release their version on Saturday and it seems not even the English National Ballet are impervious to the trend.
Personally, I’m waiting for Buck House’s PR team to release a version, but the Queen’s a poorly at the moment so maybe next week.
4) Top 30 Facebook pages
The Online Circle has released its latest social media report in 2013 showing the most powerful players on Facebook in Australia.
TV shows continue to show the most engagement with retail – fashion brands following in second place and FMCG snack foods in third.
Top 30 Facebook pages in Australia
(source:the online circle)
Facebook continues to be the second most visited website in Australia (after Google) and just over 6% of all traffic is directed to the social media platform. Rumours of declining engagement after the appearance of sponsored stories in news feeds may have had a little effect but perhaps we need another quarters results before we drawn any conclusions.
One things for sure, Facebook remains a dominant force to engage your target audience.
